As the luxury vehicle business continues to grow, two vehicles have emerged as leaders in the transportation market — the traditional limousine and the SUV limousine. Which vehicle should you invest in for your luxury transportation service? Today, the Coachwest team will discuss the pros and cons of each body style to help you decide on the limousine for you.
Who Is Your Target Clientele?
Traditional limousines are generally considered to be the more romantic or professional luxury vehicle. These vehicles are considered stylish and classy. Many of the clientele who order a traditional limousine will be business people, wedding groups, or couples on a romantic night out.
The SUV limousine is considered a bit more modern and fun. Oftentimes, bachelor and bachelorette parties or those looking for a night on the town will book SUV limos.
Deciding on your preferred clientele will help you to select a luxury vehicle that is more suited to your marketing and brand aesthetics. Larger luxury transportation companies often ensure they offer both types of luxury vehicle to serve the largest customer base possible.
What Are the Practical Differences?
The most significant difference between a traditional limousine and an SUV limousine is the size. Stretch SUVs often will seat more passengers, and some people find they are easier to get in and out of — especially for those wearing formal or evening attire. Many people also find that SUV limousines have a slightly smoother ride, although traditional limousines certainly aren’t far behind.
SUV limousines tend to cost a bit more than standard limousines — however, you can often afford to charge a bit more on rentals as SUV limousines tend to have more available seating.
Which Luxury Vehicle Is Right For You?
If you are unsure which type of limousine you want for your business, visit the experts at Coachwest Luxury & Professional Motorcars. Our team has established a reputation for service and respect, and we are happy to help you research and find the vehicle style that is right for you. Contact the Coachwest team today at 310-609-2900 to get started.
